pcc bg
fabre logo

Contact Us Today

    Main Content

    Post Thumbnail Image
    Why Active Listings Are Only One Part of the Market Story
    May 22, 2026

    Active listings in Greater Victoria are an important number to watch, but they do not tell the whole story on their own. Active listings in Greater Victoria show how much choice buyers have at a specific point in time, but they do not explain how quickly homes are selling, which price ranges are moving, or how different neighbourhoods are behaving. That matters because real estate headlines often focus on one number. Inventory is up. Sales are down. Prices are steady. Buyers have more choice. Sellers have more competition. Each statement may be true, but none of them gives the full picture by itself. More Listings Do Not Always Mean a Weak Market At the end of April 2026, the Victoria Real Estate Board reported 3,710 active listings for sale on the MLS, up 13.8% from March and 8.3% from April 2025. VREB also reported 643 property sales in April 2026, almost unchanged from April 2025 and up 11.1% from March. That combination matters. More listings can mean buyers have more choice. It can also mean sellers feel more competition. However, if sales remain steady, the market may still be balanced rather than weak. This is why inventory needs context. A market with more listings and weak demand feels very different from a market with more listings and steady buyer activity. The Type of Inventory Matters Not all listings compete with each other. A downtown condo is not competing with a Saanich family home in the same way. A Langford townhome may attract a different buyer than a waterfront property in Cordova Bay. A renovated home priced well may receive strong interest, while a similar property with deferred maintenance may sit longer. Buyers and sellers need to look beyond the total inventory number and ask: What type of homes are available? Which price ranges have the most competition? How much of the inventory is well-priced? How much of it needs major updates? Are buyers active in this specific segment? Are similar homes selling, or just sitting? A higher number of listings does not automatically mean buyers have more good options. Sometimes it means they have more to sort through. Sales Activity Tells You Whether Buyers Are Responding Active listings show supply. Sales show demand. When inventory rises but sales also remain active, it often points to a more balanced market. Buyers have more time to compare, but strong properties can still sell. Sellers may need to be more careful with pricing and presentation, but they are not necessarily in a distressed position. VREB described the April 2026 Greater Victoria market as balanced, with strong inventory and a wide range of properties at different price points. VREB also noted that market experience can vary depending on location and property type because Greater Victoria is made up of many micro-markets. That last point is key. The overall market may be balanced, while one neighbourhood feels competitive and another feels slower. Price Does Not Move the Same Way Everywhere Inventory levels can influence prices, but they do not control prices on their own. In April 2026, the MLS Home Price Index benchmark value for a single-family home in the Victoria Core was $1,339,100, down 1.2% from April 2025 but up from March 2026. The condo benchmark value in the Victoria Core was $558,300, down 0.8% from April 2025 but also up from March. This shows why simple market narratives can mislead people. A buyer may hear that inventory is up and expect major discounts. A seller may hear that prices are stable and assume their home can be priced aggressively. Both can be wrong. Pricing depends on condition, location, property type, buyer demand, competing listings, and recent comparable sales. Days on Market and Price Reductions Add More Clarity Active listings tell you what is available today. They do not show the full behaviour behind the market. To understand what is really happening, buyers and sellers should also look at: Days on market Recent sale prices List-to-sale price ratios Price reductions New listings coming on Expired or cancelled listings Competing inventory by neighbourhood Showing activity Offer activity These details help explain whether listings are building because homes are overpriced, because more sellers are entering the market, or because buyers are taking longer to decide. That distinction matters. What This Means for Buyers For buyers, more active listings can create better choice and less pressure. It may also create more confusion. When there are more options, it becomes easier to compare homes but harder to decide. Buyers may hesitate, hoping something better will appear. That can be reasonable in some segments, but risky in others. A strong buyer strategy should focus on: Knowing which neighbourhoods fit your lifestyle Comparing property condition carefully Watching how long similar homes are taking to sell Understanding whether the list price reflects current market reality Staying ready when a well-priced home appears More inventory gives buyers breathing room, but it does not remove the need for preparation. What This Means for Sellers For sellers, more active listings usually means presentation and pricing matter more. When buyers have more choice, they compare more carefully. They notice condition, layout, updates, maintenance, location, and price. A listing that may have stood out in a lower-inventory market may need stronger positioning when similar homes are available. Sellers should pay close attention to: How their home compares to active competition Whether recent sales support the asking price How buyers are responding after showings Whether the first two weeks generate enough interest Which improvements may improve buyer confidence Whether the marketing clearly explains the home’s value In a balanced market, sellers can still do well. They just need to compete on value, not assumption. The Better Question Is Not Just “How Many Listings Are There?” The better question is: what do the listings mean? Active listings are useful, but they are only one part of the market story. The number becomes more meaningful when paired with sales activity, buyer demand, pricing trends, property type, condition, and neighbourhood-level competition. For buyers, the goal is not just to find more homes. It is to find the right home at the right value. For sellers, the goal is not just to list in a market with activity. It is to position the home clearly within the choices buyers already have. If you are trying to understand what today’s inventory means for your next move, contact Faber Real Estate Group for local advice, current market insight, and a strategy based on your specific neighbourhood, price range, and goals. Michael F., 5-Star Review, via Google “If you want the best in town, stop your search – you've found them here in Cal and Scott Faber. We couldn't be happier with the results and highly recommend them to anyone in need of top-notch real estate services. Professional, patient, and caring results guaranteed.” Faber Real Estate GroupRoyal LePage Coast Capital Realty📞 250-244-3430📧 [email protected]ℹ️ Scott Faber Personal Real Estate Corporationℹ️ Cal Faber Personal Real Estate CorporationVanessa Wood, Zachary Parsons, and Sophie Taylor“Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    Why the $800K to $1M Price Range Feels So Competitive in Greater Victoria
    May 22, 2026

    The $800K to $1M range feels competitive in Greater Victoria because it attracts several buyer groups at once. First-time buyers stretching their budget, move-up buyers looking for more space, downsizers wanting comfort, and investors watching long-term value can all end up looking at similar properties. That does not mean every home in this price range receives multiple offers. It means the best homes often attract focused attention quickly, especially when they are well priced, well located, and easy to move into. Why This Price Range Matters In Greater Victoria, the $800K to $1M range can represent very different options depending on the neighbourhood. In some areas, it may mean a larger condo or townhome. In others, it may open the door to an older detached home, a smaller family home, or a property that needs updates. This is why buyers in this price range often feel like they are comparing very different trade-offs. They may be asking: Do we choose location or more space? Do we buy newer and smaller, or older with more potential? Should we stay closer to Victoria, or look further into the Westshore? Is it better to accept renovation work, or pay more for move-in-ready condition? Those questions create competition because many buyers are trying to solve the same affordability problem in different ways. More Inventory Does Not Mean Every Home Is Easy to Buy Greater Victoria has offered buyers more choice recently, but that does not remove competition from every segment. A balanced market can still feel competitive when many buyers focus on the same price band. This is especially true for homes that check the most common boxes. Buyers tend to respond quickly when a home offers a good layout, practical parking, manageable maintenance, strong location, outdoor space, and a price that feels fair compared to recent sales. That type of property is easier to understand. It also feels easier to justify. The Best Homes Still Stand Out Buyers today are more selective, but they are not inactive. When a home feels fairly priced and does not require a long list of compromises, it can still move quickly. In the $800K to $1M range, competition often comes down to quality. A home with good presentation, a functional floor plan, and fewer obvious future costs can stand out against properties that feel dated, awkward, or overpriced. This explains why some listings sit while others receive strong interest right away. The market is not treating every property the same. Detached Homes Create Extra Pressure For many buyers, this price range is where detached home ownership may still feel possible in parts of Greater Victoria. That makes the segment more emotional and more competitive. A buyer may not be comparing one detached home to another. They may be comparing several different lifestyles at once. Common options include: A detached home farther from town A townhome in a more central location A larger condo with lower maintenance An older home with renovation potential A newer home with less outdoor space When detached inventory appears in this price range, buyers often look closely. There may not be many options that fit both their budget and lifestyle goals. Townhomes Can Be Just as Competitive Townhomes in this range often appeal to a wide group of buyers. They can offer more space than a condo, less upkeep than a detached home, and a layout that works for families, downsizers, and professionals. That broad appeal creates demand. A well-located townhome with parking, storage, outdoor space, and reasonable strata fees can attract buyers from several directions. Some may be priced out of detached homes. Others may prefer lower maintenance without giving up too much space. This overlap is one reason the $800K to $1M range can feel tighter than the overall market suggests. Buyers Are Competing on Certainty, Not Just Price In a competitive segment, the highest offer does not always win by price alone. Sellers also look at confidence, timing, conditions, deposit strength, and how clean the offer is. That does not mean buyers should waive important protections without understanding the risk. It means preparation matters. Before writing an offer, buyers should be clear on: Financing comfort Deposit availability Inspection strategy Subject removal timeline Recent comparable sales The property’s likely resale appeal What they are willing to compromise on Strong preparation helps buyers move with confidence instead of reacting under pressure. Sellers Still Need to Be Careful For sellers, the $800K to $1M range can be a strong segment, but success is not automatic. Buyers have more information, more listings to compare, and less patience for ambitious pricing. A seller who assumes competition will solve everything can miss the mark. Presentation, pricing, and condition still matter. The strongest results often come from making the home easy to understand, easy to view, and easy to compare against recent sales. When buyers can quickly see the value, they are more likely to act. The Bottom Line The $800K to $1M range feels competitive because it captures many of the most practical buyer needs in Greater Victoria. It is where lifestyle, affordability, space, and long-term value often meet. For buyers, the key is preparation. For sellers, the key is positioning. In both cases, success comes from understanding the micro-market, not relying on broad headlines. If you are buying or selling in this price range, contact Faber Real Estate Group for advice on pricing, strategy, and how to make confident decisions in the Greater Victoria market.   Justine D., 5-Star Review, via Google “Cal and Scott treated us like family. We had only 5 days to find a home and Cal cleared his schedule to make himself available to us. Cal guided us in the purchase of our home, as if we were a member of his family asking for advice. I knew we could trust Cal. His service to us did not stop with the purchase of our home…he helped us find trades people and provided information about rental incomes in the area. We were new to the Island and I honestly felt that Cal adopted us and has made sure we had everything we needed. We did not just gain a realtor, but a friend. If you are looking for a realtor you can TRUST, and will look out for YOUR interests— then Cal and Scott are IT!!! I would recommend them to anyone looking to buy a home on the Island. I should also mention that Cal negotiated an amazing price on the purchase of our home and made sure if something was not right when we took possession that it would be taken care of. Cal and Scott and realtors with integrity and kindness..” Faber Real Estate Group Royal LePage Coast Capital Realty 📞 250-244-3430 📧 [email protected] ℹ️ Scott Faber Personal Real Estate Corporation ℹ️ Cal Faber Personal Real Estate Corporation Vanessa Wood, Zachary Parsons, and Sophie Taylor “Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    Why Greater Victoria Real Estate Is So Micro-Market Specific
    May 22, 2026

    Greater Victoria real estate micro-markets can feel confusing because the region does not move as one single market. A condo in downtown Victoria, a family home in Gordon Head, a townhome in Langford, and a character home in Oak Bay can all respond differently to the same interest rate environment, inventory level, or buyer mood. That is why broad market headlines can only tell part of the story. According to the Victoria Real Estate Board, there were 3,710 active listings on the MLS® at the end of April 2026, up 8.3% from April 2025. The Board also described the overall market as balanced, while noting that buyer and seller experiences can vary depending on property type and location. That last point matters most. A Balanced Market Does Not Mean Every Area Feels Balanced When people hear that the market is balanced, they often assume every neighbourhood is moving at the same pace. That is rarely true. One area may have strong demand for detached homes because families want school access, yard space, and long-term livability. Another area may have slower condo activity because buyers have more choice, higher strata scrutiny, or stronger price sensitivity. A balanced regional market can still contain: Competitive pockets Slower-moving property types Price-sensitive segments High-demand neighbourhoods Listings that need sharper pricing to stand out This is why Greater Victoria real estate micro-markets require more than a regional average. Property Type Changes Everything A detached home, townhouse, condo, acreage property, and new-build unit can all behave differently. For example, buyers comparing condos may focus on strata fees, depreciation reports, insurance, amenities, parking, and building age. Buyers looking at detached homes may care more about lot size, renovation history, suite potential, roof condition, schools, and outdoor space. Even within the same neighbourhood, two property types can have very different buyer pools. A well-priced townhouse in a walkable area may attract strong interest, while a nearby condo with high strata fees may move more slowly. A dated detached home may sit if it needs major work, while a well-maintained home nearby may sell quickly because buyers value certainty. Neighbourhood Lifestyle Drives Buyer Demand Greater Victoria is not just a collection of price points. It is a collection of lifestyles. Buyers are often choosing between very different versions of daily life: Walkability in Fairfield, James Bay, Cook Street Village, or Fernwood Space and newer homes in Langford, Colwood, or View Royal Quiet residential streets in Gordon Head, Cordova Bay, or Oak Bay Waterfront access in Sidney, Saanich Peninsula, or Esquimalt Rural privacy in Metchosin, Central Saanich, or parts of Highlands These choices are emotional as much as financial. A buyer who wants cafés, transit, and walkability may accept less square footage. A buyer who wants a garage, yard, and newer construction may look further from the core. A downsizer may prioritize elevator access, storage, and a quiet building over a larger floor plan. That is why two homes at the same price can feel completely different in value. Price Brackets Create Their Own Markets Price point is another reason local real estate behaves differently. A home listed around a first-time buyer budget may attract a very different buyer group than a home listed above $1.5 million. Financing, affordability, insurance, strata fees, renovation costs, and property transfer tax considerations can all influence how active buyers feel at each level. In some price ranges, buyers may move quickly because quality options are limited. In others, they may compare more carefully because there are more listings to choose from. For sellers, this means pricing cannot rely only on what the neighbour sold for. It needs to consider: The current competition Buyer affordability at that price point Days on market for similar homes Recent comparable sales Property condition How much choice buyers have today The right pricing strategy depends on the specific buyer pool, not just the address. Condition Matters More When Buyers Have Choice When inventory rises, buyers tend to become more selective. In April 2026, Greater Victoria had more active listings than the previous year, giving buyers more options across many parts of the region. That does not mean every buyer has endless choice, but it does mean sellers need to understand how their home compares in real time. In a market with more selection, buyers often look closely at: Roof age Windows Heating systems Strata documents Depreciation reports Drainage Electrical updates Renovation quality Storage and parking Long-term maintenance costs A home does not need to be perfect. It needs to be clearly positioned. A well-maintained home gives buyers confidence. A home with unclear maintenance history may create hesitation, even if the price seems reasonable. Buyers and Sellers Need Local Context, Not Just Market Averages Averages can help explain the direction of the market. They do not tell you what to offer on one specific home or how to price one specific listing. For buyers, local context helps answer better questions: Is this home priced fairly for this neighbourhood? How much competition is there for this property type? Are buyers moving quickly here or taking their time? Is this location likely to support long-term resale demand? What trade-offs are normal at this price point? For sellers, local context helps avoid two common mistakes: Overpricing based on old market momentum Underestimating buyer demand in a strong pocket Good strategy starts with the micro-market, not the headline. What This Means If You Are Buying When buying in Greater Victoria, it helps to compare homes by lifestyle, property type, and long-term fit rather than price alone. A condo in the core may offer walkability and convenience. A townhouse in the Westshore may offer more space and newer construction. A detached home in Saanich may offer long-term flexibility, but may also come with higher maintenance needs. The better question is not simply, “Is this a good deal?” A better question is, “Is this the right trade-off for the way I want to live, the budget I have, and the resale value I want to protect?” What This Means If You Are Selling When selling, the goal is not to price for the entire region. The goal is to price for the buyers most likely to choose your home. That means looking closely at: Your neighbourhood Your property type Your condition level Your competition Your timing Your likely buyer profile A strong listing strategy should explain why your home makes sense in its specific market. That may mean highlighting walkability, updates, outdoor space, suite potential, strata strength, school proximity, or lifestyle convenience. The more specific the positioning, the easier it is for the right buyer to understand the value. The Bottom Line Greater Victoria real estate micro-markets matter because buyers are not shopping the region in one uniform way. They are comparing neighbourhoods, lifestyles, building types, costs, risks, and long-term fit. That is why the best advice is rarely generic. Whether you are buying or selling, the real value comes from understanding the specific market you are in, not just the market everyone is talking about. For advice on how your neighbourhood, property type, or price range is performing in today’s Greater Victoria real estate market, contact Faber Real Estate Group.     Darren L., 5-Star Review, via Google “Fabulous job from Cal, Scott and Vanessa. They were professional, have strong negotiating skills and had a proactive strategy as the house sold very quickly (within a day the offer was accepted) and for the asking price. We were at ease with Cal and the team once we decided to go with them after interviewing other realty groups. It was definitely a smooth experience to say the least. Highly recommending the Faber Group if you’re buy or selling. Truly a group that is there to put the client first and foremost.” Faber Real Estate Group Royal LePage Coast Capital Realty 📞 250-244-3430 📧 [email protected] ℹ️ Scott Faber Personal Real Estate Corporation ℹ️ Cal Faber Personal Real Estate Corporation Vanessa Wood, Zachary Parsons, and Sophie Taylor “Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    What This Spring Market Is Teaching Sellers About Pricing and Presentation
    May 22, 2026

    The Spring 2026 Greater Victoria real estate market is teaching buyers and sellers the same lesson from different angles: more choice does not remove the need for strategy. Buyers have more room to compare. Sellers have more competition. But the market has not become simple. Good homes still attract attention, overpriced listings still struggle, and broad headlines still miss the details that matter most. In April 2026, the Victoria Real Estate Board reported 643 property sales, almost unchanged from 642 sales in April 2025, and up 11.1% from March 2026. Active listings reached 3,710 at month-end, up 13.8% from March and 8.3% from April 2025. More Listings Are Giving Buyers Breathing Room The biggest shift this spring is choice. Buyers are seeing more homes come to market, which can reduce some of the pressure that comes with rushed decisions. Instead of feeling forced to act on every suitable listing, buyers can compare more carefully. That extra choice can help buyers: Review condition more thoughtfully Compare neighbourhoods more clearly Ask better questions Include appropriate conditions Think through long-term costs Avoid panic-based decisions This does not mean every buyer has strong negotiating power. It means buyers have more room to make informed decisions, especially in property segments with more available inventory. Stable Demand Still Matters More listings do not automatically mean prices fall quickly. Spring 2026 has shown that buyer demand is still present. Sales increased from March to April, and April sales were almost identical to the same month last year. That suggests buyers have not disappeared. They are simply being more selective. This is important for both sides. Buyers should not assume every seller will accept a major discount. Sellers should not assume that demand alone will carry an overpriced listing. The market is active, but more careful. Prices Are Moving Differently by Segment The Spring 2026 Greater Victoria real estate market also shows why local details matter. In the Victoria Core, the single-family benchmark price was $1,339,100 in April 2026, down 1.2% from April 2025 but up from March 2026. The condo benchmark was $558,300, down 0.8% year-over-year. Those are not dramatic year-over-year changes. They point to a market where pricing has softened in some areas, but not collapsed. This is why buyers and sellers should be careful with broad statements like “prices are dropping” or “the market is strong.” Both can be true in different pockets. Buyers Are Learning to Be Patient, Not Passive Spring 2026 is teaching buyers that patience can be useful, but passivity can be costly. A buyer who waits thoughtfully may avoid overpaying or choosing the wrong home. But a buyer who assumes better options will always appear may miss a property that fits their budget, lifestyle, and long-term needs. The better approach is to be prepared. Buyers should know: Their financing range Their ideal neighbourhoods Their non-negotiables Their flexible items Their comfort level with repairs Their monthly carrying costs Their offer strategy before the right home appears More choice helps most when buyers already know what they are looking for. Sellers Are Learning That Presentation Matters When buyers have more options, listing presentation becomes more important. A home that is clean, well-prepared, properly priced, and easy to understand has a better chance of standing out. A home with poor photos, unclear value, deferred maintenance, or an ambitious price may sit longer. Spring 2026 is reminding sellers that the launch matters. Before listing, sellers should think carefully about: Pricing strategy Competing listings Showing condition Repairs and touch-ups Professional photography Listing copy Floor plans Storage and decluttering Curb appeal Buyer objections Presentation is not about pretending a home is perfect. It is about reducing buyer hesitation. Sellers Are Also Learning to Listen Faster In a market with more listings, feedback becomes more valuable. If showings are low, the market may be rejecting the price, presentation, or marketing. If showings are strong but offers are not coming, buyers may like the home but see risk, condition issues, or better value elsewhere. Sellers do not need to react emotionally to every comment. But they should look for patterns. Useful questions include: Are buyers comparing this home to stronger options? Is the price aligned with current competition? Are the photos creating enough interest? Are showings producing consistent objections? Is the home easy to access? Does the property feel move-in ready for the price? The faster sellers understand the feedback, the easier it is to adjust strategically. Micro-Markets Still Matter Most Greater Victoria is not one market. A condo in downtown Victoria, a family home in Saanich, a townhouse in Langford, a downsizer property in Sidney, and a character home near Cook Street Village can all behave differently in the same season. Spring 2026 is reinforcing that buyers and sellers need property-specific advice, not just market headlines. The right strategy depends on: Municipality Neighbourhood Property type Price range Condition Strata health Lot size Walkability School catchment Buyer pool This is where broad statistics become a starting point, not the final answer. What Buyers Should Take From Spring 2026 For buyers, the lesson is simple: use the extra choice well. That means slowing down enough to compare, but staying ready enough to act when the right home appears. A strong buyer strategy includes: Reviewing new listings regularly Understanding fair market value Comparing total monthly costs Reading strata and title details carefully Keeping financing up to date Avoiding emotional overreaction Writing offers that match the property and market The best buyers this spring are not necessarily the most aggressive. They are the most prepared. What Sellers Should Take From Spring 2026 For sellers, the lesson is equally clear: the market will reward clarity. A listing needs to make sense from the first online impression through the showing and negotiation process. A strong seller strategy includes: Pricing with current competition in mind Preparing the home before launch Removing unnecessary buyer objections Marketing the property clearly Tracking showing activity Responding to feedback Adjusting before the listing feels stale Sellers can still do well in this market. But strategy matters more when buyers have options. The Bottom Line The Spring 2026 Greater Victoria real estate market is balanced, active, and more selective. Buyers have more choice, but not unlimited leverage. Sellers still have opportunity, but they need stronger pricing, preparation, and presentation. This spring is not teaching buyers and sellers to wait on the sidelines. It is teaching them to make better decisions. For advice on buying or selling in Greater Victoria’s current market, contact Faber Real Estate Group for clear, local guidance before making your next move.   Gigi S., 5-Star Review, via Google Scott and his team are a highly professional group . Scott is a very friendly person , cares for needs and requirements of his client . He makes sure that the property you are buying is your dream place and where you would like to see yourself staying forever. I'm glad that we found such a great realtor. Faber Real Estate Group Royal LePage Coast Capital Realty 📞 250-244-3430 📧 [email protected] ℹ️ Scott Faber Personal Real Estate Corporation ℹ️ Cal Faber Personal Real Estate Corporation Vanessa Wood, Zachary Parsons, and Sophie Taylor “Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    More Housing Choices, More Market Complexity
    May 22, 2026

    More Housing Choice in Victoria is becoming a bigger part of the local real estate conversation. For buyers, it may create more options between a condo and a detached house. For sellers, it may change how some properties are viewed, especially when the land, location, and zoning support future flexibility. The idea is simple. Instead of only having detached homes on one end and larger apartment buildings on the other, more housing choice allows for smaller-scale homes in between. This can include duplexes, townhomes, houseplexes, garden suites, secondary suites, and other forms of small-scale multi-unit housing. In a city where affordability, location, and lifestyle all matter, that middle ground is becoming more important. Why More Housing Choice Matters For many Victoria buyers, the jump from a condo to a detached house has become difficult. Prices, maintenance costs, insurance, property taxes, and renovation expenses all shape what feels realistic. More housing choice gives buyers another path. Instead of choosing only between a condo or a full detached home, buyers may be able to consider homes that offer: More space than a typical condo Less maintenance than a detached house A private entrance Some outdoor space A family-friendly layout A location in an established neighbourhood Better access to parks, schools, transit, and shops This does not mean every option will be affordable. But it can create more variety in neighbourhoods where housing choice has been limited. What This Means for Buyers For buyers, more housing choice can open up neighbourhoods that may have felt out of reach. A buyer who cannot afford a detached home in a central area may still be able to consider a townhome, duplex, or houseplex-style property nearby. A downsizer may be able to stay close to the community they know without carrying the work of a full-size house. A young family may find a layout that works better than a condo but costs less than a traditional detached home. The main benefit is flexibility. Buyers should think about how a home supports everyday life, not just what property category it fits into. A well-designed smaller-scale home can sometimes offer a better lifestyle than a larger home in a less practical location. What Buyers Should Watch For More housing choice does not automatically mean better value. Buyers still need to look closely at the details. Important questions include: Is the layout practical? Is there enough storage? How does parking work? Is there useful outdoor space? Are there strata fees or shared maintenance costs? How private does the home feel? Is noise transfer a concern? What are the long-term maintenance responsibilities? How easy will the home be to resell? These details matter because smaller-scale housing often depends on smart design. A good floor plan, functional storage, natural light, and private outdoor space can make a big difference. What This Means for Sellers For sellers, more housing choice may influence how a property is valued. Some buyers will look at the existing home. Others may look at the future potential of the land. This is especially true for properties with strong location, larger lots, corner exposure, lane access, or proximity to transit, parks, schools, and village centres. That said, sellers should be careful not to assume that zoning flexibility always creates a major price premium. A property may have future potential, but the numbers still need to work. Construction costs, design rules, site constraints, servicing, financing, trees, parking, and resale values all affect what a builder or buyer may be willing to pay. Potential does not always equal profit. Zoning Flexibility Is Only One Part of Value This is where many homeowners can get caught off guard. A property may allow more housing options on paper, but that does not mean redevelopment is simple or financially attractive. Buyers who are considering future use will usually ask: What can actually be built? How much would it cost? How long would approvals take? Are there servicing or site constraints? Are there tree, parking, or design limitations? What would the finished homes sell for? Is there enough margin to justify the risk? If those answers are unclear, the market may value the home more traditionally. For sellers, the best approach is to understand both the current value and the possible future value before deciding how to price or market the property. How It Could Affect Neighbourhoods More housing choice may gradually change parts of Victoria and Greater Victoria, especially in areas close to amenities. Over time, buyers may see more: Duplexes Townhomes Houseplex-style homes Garden suites Secondary suites Small strata developments Newer homes in established neighbourhoods This change will likely be gradual. Not every homeowner will redevelop. Not every lot will make sense. Many people will continue to live in and maintain their homes as they are. The bigger shift is that neighbourhoods may offer more variety. That can help different types of buyers live in areas where the options used to be more limited. What It Means for Detached Homes Detached homes will likely remain highly desirable in many Victoria neighbourhoods. In fact, some detached properties may become even more interesting if they offer both current livability and long-term flexibility. A well-kept character home may appeal to lifestyle buyers. A tired home on a strong lot may appeal to renovators or builders. A property with suite potential may attract buyers looking for income support or multi-generational living. The key is understanding which buyer group is most likely to see value. Possible buyer groups include: Families Downsizers Builders Investors Renovators Multi-generational households Buyers looking for suite potential Buyers who want land flexibility Each group will look at the same property differently. What It Means for Condos and Townhomes More housing choice may also change how buyers compare property types. Some buyers who once focused only on condos may consider a small-scale home if it offers better separation, outdoor space, or a more residential feel. Others may still prefer condos because they want lower maintenance, elevators, secure parking, or a lower price point. Townhomes and smaller multi-unit homes may become especially appealing for buyers who want a balance between space, location, and manageable upkeep. This is where lifestyle matters just as much as price. The Opportunity for Sellers For sellers, the opportunity is to tell a clearer property story. If a home has future flexibility, strong land value, or location advantages, that should be communicated carefully. The listing should not overpromise, but it should help buyers understand the possibilities. A strong marketing strategy may highlight: Current livability Lot size and configuration Walkability Suite potential Lane or corner access Proximity to services Future flexibility Appeal to multiple buyer groups The goal is not to label every property as a redevelopment opportunity. The goal is to identify what makes the property valuable to the right buyer. The Opportunity for Buyers For buyers, more housing choice means it may be worth expanding the search. Instead of asking, “Can I afford a detached house in this neighbourhood?” a better question may be, “What type of home gives me the best balance of location, space, cost, and lifestyle?” That shift can open up better options. A smaller home in a better location may offer more long-term satisfaction than a larger home that creates a difficult commute or higher carrying costs. A duplex or townhome may provide enough space without the full responsibility of a detached property. A house with a suite may help support affordability. The right choice depends on the buyer’s priorities. More Housing Choice Is About Flexibility More Housing Choice Victoria will not solve every housing challenge, and it will not make every property affordable. It also will not turn every lot into a development site. But it does change the way buyers and sellers should think. For buyers, it may create more ways to live in desirable neighbourhoods. For sellers, it may add another layer to how certain properties are valued. For communities, it may create more variety in areas where housing options have been limited. The most important thing is to separate possibility from certainty. Zoning, land use, design, market demand, construction costs, and property condition all work together. Good advice helps make sense of those pieces before making a decision. If you are buying or selling in Greater Victoria and want to understand how more housing choice may affect your property, neighbourhood, or search, Faber Real Estate Group can help you look at the details with clarity and strategy.   Cameron H., 5-Star Review, via Google “Friendly, knowledgeable, reliable and experienced. Cal and his team helped make our search and purchase of a new home both interesting and fun. It was a fantastic experience and we are happy to give them our full endorsement! Thank you team Faber” Faber Real Estate Group Royal LePage Coast Capital Realty 📞 250-244-3430 📧 [email protected] ℹ️ Scott Faber Personal Real Estate Corporation ℹ️ Cal Faber Personal Real Estate Corporation Vanessa Wood, Zachary Parsons, and Sophie Taylor “Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    Why More Listings Do Not Always Mean Lower Prices
    May 19, 2026

    More listings do not always mean lower prices. It can feel that way at first because buyers suddenly have more choice, homes may take longer to sell, and sellers may need to compete harder for attention. But inventory is only one part of the pricing picture. In Greater Victoria, price movement depends on the relationship between supply, demand, property type, location, condition, and seller motivation. More listings can create more balance, but they do not automatically create a falling market. According to the Victoria Real Estate Board, active listings have increased in recent months, while benchmark prices have shown only modest year-over-year changes depending on property type and area. In April 2026, the Victoria Core single-family benchmark was down 1.2% year-over-year, while the condo benchmark was down 0.8% year-over-year. Inventory Gives Buyers More Choice When more homes come to market, buyers usually gain more breathing room. They may have: More properties to compare More time to make decisions More room to negotiate on terms Less pressure to compete on every listing More confidence walking away from homes that do not fit This matters. A market with more listings often feels different from a tight inventory market. Buyers may become more selective, and sellers may need stronger pricing, preparation, and presentation. But more choice does not always mean buyers suddenly have more purchasing power. Demand Still Matters Prices tend to soften when supply rises and demand weakens at the same time. If more listings come to market but buyer demand remains steady, prices may hold. If desirable homes are still limited in certain areas, buyers may continue to compete for the best options. A market can have more total listings while still having limited supply for specific buyer needs, such as: Detached homes in walkable neighbourhoods Well-maintained townhomes Family homes near schools Updated condos in strong buildings One-level homes for downsizers Properties with suites or income potential This is why broad inventory numbers can be misleading. The market may look well supplied overall, while certain segments still feel tight. Not All Listings Compete With Each Other A luxury waterfront home, a downtown condo, a Langford townhome, and a Saanich family home do not all compete for the same buyer. More listings in one category do not automatically affect prices in another. If condo inventory rises, that may not change demand for detached homes in Oak Bay. If rural properties take longer to sell, that does not necessarily mean entry-level townhomes will drop. Greater Victoria is made up of many smaller markets. Price behaviour can change by: Municipality Neighbourhood Property type Price range Condition School catchment Walkability Strata health Renovation level Lot size or development potential This is why local context matters more than the headline number. Sellers Adjust Before Prices Drop When listings increase, the first change is often not price. It is seller behaviour. Sellers may need to: Price more realistically Prepare the home more carefully Improve photos and presentation Respond faster to feedback Be more flexible with dates or terms Adjust expectations around days on market Some sellers will reduce their price if they overshoot the market. Others may hold firm if their property is well-positioned, properly priced, and in a category where demand remains strong. More listings can create pressure. But pressure is not the same as a price drop across the board. Buyers Still Care About Quality In a market with more choice, buyers do not simply buy the cheapest home. They often become more careful. They compare condition, layout, building records, neighbourhood, future maintenance, and resale potential. A well-presented home can still stand out, even when there are more listings available. For sellers, this means preparation matters. A home that feels clean, cared for, and easy to understand may attract stronger interest than a similar home that feels tired or overpriced. For buyers, this means patience helps, but waiting for prices to fall may not be the best strategy if the right home appears and the numbers work. More Listings Can Create a Healthier Market A market with more listings is not always bad news. In many cases, it creates a healthier environment. Buyers can make decisions with less pressure. Sellers get more realistic feedback. Negotiations may become more balanced. Conditional offers may become more common. Everyone has a little more room to think. That can be a positive shift, especially after years where low inventory made the process feel rushed. The Bottom Line More listings do not always mean lower prices because real estate is not one single market. Inventory matters, but it must be weighed against demand, location, property type, condition, price range, and buyer motivation. For buyers, more listings can mean better choice and stronger negotiating conditions. For sellers, it means strategy matters more than assumption. The best results usually come from reading the specific micro-market, not reacting to broad headlines. For advice on buying or selling in Greater Victoria’s current market, contact Faber Real Estate Group for clear, local guidance before making your next move.   Raymond S., 5-Star Review, via Google “Cal and his team at the Faber Real Estate Group went above and beyond in helping us to find a home that would meet our criteria. We always felt as though we were their most important clients. Cal and Scott's negotiating skills helped us to stay within our budget and still fulfill all of our requirements. Besides the teams professionalism and knowledge, we also appreciated their honesty and high standards regarding moral values. Cal and the team helped make buying a home a pleasant experience.” Faber Real Estate Group Royal LePage Coast Capital Realty 📞 250-244-3430 📧 [email protected] ℹ️ Scott Faber Personal Real Estate Corporation ℹ️ Cal Faber Personal Real Estate Corporation Vanessa Wood, Zachary Parsons, and Sophie Taylor “Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    What Victoria Buyers and Sellers Should Watch Over the Next Decade
    May 15, 2026

    Victoria housing needs will likely shape far more than new construction. They will influence buyer expectations, seller strategy, neighbourhood growth, affordability pressure, and the types of homes that become more common across the region. The City of Victoria’s 2024 Interim Housing Needs Report estimates the city will need about 8,254 new homes over the next 20 years, while Langford has projected a 20-year need of about 17,000 new homes as it plans for major population growth. That means the next decade will not only be about building more homes. It will be about building the right mix of homes in the right locations. Housing Demand Is No Longer One Simple Problem For years, the conversation around housing was often reduced to one idea: Victoria needs more homes. That is still true. However, the next phase is more complex. Greater Victoria needs more rental housing, more family-sized options, more attainable ownership opportunities, more downsizer-friendly homes, more accessible housing, and more homes close to transit, services, and employment. This matters because different buyers need different solutions. A first-time buyer may need a well-priced condo near transit. A growing family may need a townhouse with storage and outdoor space. A downsizer may want a low-maintenance strata home close to shops and medical services. A senior may need accessible living without leaving their community. If the region does not add enough variety, buyers will continue competing for the same limited options. More Density Will Likely Become Normal Over the next 10 years, many Victoria neighbourhoods may see more townhomes, multiplexes, small apartment buildings, infill housing, and purpose-built rentals. This does not mean every street will change overnight. However, the direction is clear. Provincial housing targets are pushing municipalities to increase supply, and Saanich has been given a mandated five-year target of 4,610 net new completed homes. For homeowners, this creates both opportunity and uncertainty. More density may bring: New housing choices More rental options Better support for local businesses Stronger demand near transit and amenities Changes to neighbourhood character More construction activity New questions around parking, infrastructure, and public space For buyers, it means location research will become even more important. A quiet street today may look different in five or 10 years depending on zoning, transportation planning, and nearby redevelopment potential. Affordability Will Keep Driving Buyer Behaviour Even if more homes are built, affordability will likely remain one of Victoria’s biggest challenges. Higher construction costs, land values, interest rates, municipal fees, and limited land supply all affect what gets built and what buyers can afford. More supply can help, but it does not automatically make every home affordable. This is why buyers may continue to make trade-offs between: Size and location Age and efficiency Outdoor space and walkability Condo convenience and detached-home privacy Core neighbourhoods and Westshore affordability Move-in-ready homes and renovation potential The next decade may reward buyers who are flexible. Instead of searching for the perfect home, many will need to focus on the best long-term fit. Purpose-Built Rentals Could Change the Ownership Market Victoria has already seen more attention on purpose-built rental housing. The City of Victoria reported that purpose-built rentals had exceeded its 1,900-unit target as part of its housing strategy milestones, contributing to the city’s highest vacancy rate in more than a decade. This could affect the ownership market in several ways. More rental supply may give some renters more time before buying. It may also reduce pressure on some entry-level ownership options if renters have more stable choices. However, if ownership remains expensive, many households may rent longer than previous generations did. For investors, this could mean stronger competition from newer rental buildings. Older rental-style condos or secondary suites may need to stand out through location, condition, layout, or pricing. Sellers Will Need to Think More Strategically In a market with more housing choice, sellers cannot assume that limited supply will do all the work. As inventory grows, buyers compare more carefully. In April 2026, the Victoria Real Estate Board reported 3,710 active listings at month-end, up 8.3% from April 2025 and up 13.8% from March 2026. That kind of choice changes seller strategy. Sellers may need to focus more on: Accurate pricing Strong presentation Maintenance records Energy efficiency Flexible showing access Clear strata documents Neighbourhood positioning Transparent upgrade history If more new or newer homes come to market over time, older homes will need to compete on more than location alone. Condition, layout, livability, and future costs will matter. Neighbourhood Identity May Shift Housing needs will not affect every area equally. Langford may continue to absorb a large share of regional growth because of land availability, development patterns, and infrastructure planning. The City of Langford has stated it is planning for a population of 100,000 residents, nearly double its current population of about 58,000. Meanwhile, Victoria, Saanich, Esquimalt, View Royal, Colwood, Sidney, and Oak Bay will each face different pressures. Some neighbourhoods may become more walkable. Others may become denser around transit corridors. Some may see more infill. Others may hold value because they offer larger lots, established streets, or limited redevelopment potential. For buyers, this means the question is not just, “Do I like this neighbourhood today?” The better question is, “How might this neighbourhood change over the next 10 years?” What Buyers Should Watch Buyers should pay attention to more than current listings and recent sales. Over the next decade, smart buying decisions may depend on: Local zoning changes Transit access Nearby development applications School capacity Infrastructure upgrades Walkability Strata fees and building age Energy efficiency Long-term maintenance costs Resale demand by property type A home can be a good fit today and still face future trade-offs. The more buyers understand those trade-offs early, the more confident their decisions become. What Sellers Should Watch Sellers should think about how future housing supply may affect their property’s position in the market. A well-maintained detached home in a walkable area may continue to attract strong interest. A dated condo may face more competition if newer rental or condo supply gives buyers better alternatives. A townhouse with family-friendly space may stand out if demand grows for homes between condos and detached houses. Sellers should ask: What makes this home hard to replace? What buyer problem does it solve? How does it compare to newer options? What future costs might buyers notice? Which improvements would matter most before listing? In a changing market, the best listings will make the value clear. The Bigger Picture Victoria’s housing needs will shape the next 10 years through density, affordability, infrastructure, rental supply, and changing lifestyle expectations. For buyers, the opportunity is to think beyond today’s price and focus on long-term livability. For sellers, the opportunity is to understand where their home fits as more choice enters the market. Housing growth will not remove every challenge. However, it will change the way people compare homes, evaluate neighbourhoods, and plan their next move. For local guidance on how Victoria housing needs could affect your buying or selling strategy, contact Faber Real Estate Group for advice before making your next real estate decision. Demetrios T., 5-Star Review, via Google “Scott and Cal Faber were exceptional to work with. They were professional, patient, and incredibly informative throughout the entire process. They took the time to walk me through every step, which made the typically stressful experience of moving so much easier. Their knowledge of real estate is second to none, and their guidance gave me complete confidence in my decisions. I highly recommend both Scott and Cal to anyone looking for trusted, knowledgeable, and supportive realtors.” Faber Real Estate GroupRoyal LePage Coast Capital Realty📞 250-244-3430📧 [email protected]ℹ️ Scott Faber Personal Real Estate Corporationℹ️ Cal Faber Personal Real Estate CorporationVanessa Wood, Zachary Parsons, and Sophie Taylor“Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    Buying Near New Development: Smart Move or Future Headache?
    May 13, 2026

    Buying near future development can feel like a risk, an opportunity, or both. In Greater Victoria, where many neighbourhoods are adding density, new rentals, mixed-use buildings, and infill housing, buyers need to look beyond the home itself. The question is not only, “Do I like this property today?” It is also, “How could this area change over the next five to ten years?” Future development can bring better amenities, more housing options, improved walkability, and stronger long-term demand. However, it can also bring construction noise, traffic changes, loss of privacy, view impacts, and uncertainty. Future Development Is Not Always a Negative Many buyers hear “future development” and immediately think of disruption. That can happen, but development can also improve a neighbourhood. A new project nearby may bring: More shops and services Better sidewalks or streetscape improvements More transit use New rental or ownership housing Increased neighbourhood activity Stronger local business demand Better long-term convenience For some buyers, especially those who value walkability, future development can be part of the appeal. A quieter area today may become more useful, connected, and desirable over time. The key is understanding what kind of development is planned, how close it is, and how it may affect the property. Check the Municipality Before You Rely on Assumptions Buyers should not rely only on rumours, signs, or neighbourhood conversation. The best starting point is the local municipality. For example, the City of Victoria has a Development Tracker that allows people to search current and completed development applications by address, neighbourhood, or application type. The tracker also includes application details and submitted plans when available. Saanich also provides information on active development applications, including development permits, variances, subdivisions, and related applications arranged by neighbourhood. Langford’s Planning department manages development permits, rezonings, bylaw variances, and Official Community Plan amendments, which can help buyers understand how growth is being reviewed and managed. This research does not replace professional advice, but it can help buyers ask better questions before writing an offer. Understand the Difference Between Proposed, Approved, and Under Construction Not all future development carries the same level of certainty. A project may be: Only discussed informally Submitted as an application Under municipal review Going through rezoning Approved but not started Under construction Part of a long-term planning vision This distinction matters. A proposed development may change significantly or never move forward. An approved project is more concrete, but timelines can still shift. A project under construction is more immediate, but the main question becomes how long the disruption may last and what the finished result will look like. Buyers should avoid making decisions based on a single piece of information. Instead, they should look at the stage of the application, the type of development, and the broader direction of the neighbourhood. Views, Privacy, and Sunlight Can Change One of the biggest concerns when buying near future development is how the property may feel later. A nearby building could affect: Views Natural light Privacy Noise Parking Traffic Outdoor enjoyment The feeling of openness This matters most when a property’s appeal depends heavily on its outlook or privacy. A condo with a beautiful view across an underdeveloped lot may carry more uncertainty than a home facing a park, ocean, protected green space, or established low-density area. Buyers should ask what could be built nearby, not just what is there today. Construction Disruption Is Temporary, But It Can Still Matter Even if future development improves an area long term, construction can affect day-to-day life. Buyers should think about: Noise Dust Trucks and equipment Road closures Parking pressure Work hours Safety around sidewalks and streets Impact on tenants if the property is rented This is especially important for people who work from home, have young children, are sensitive to noise, or plan to rent the property out. A buyer may still choose the home, but they should go in with realistic expectations. Development Can Change the Lifestyle of a Neighbourhood Future development does not only change buildings. It can change how a neighbourhood feels. A quiet street near a growing village centre may become busier. A car-oriented area may become more walkable. A low-density pocket may begin to feel more urban. An area with limited services may become more convenient. None of these changes are automatically good or bad. They depend on what the buyer wants. For example, a buyer who values quiet and privacy may feel differently than a buyer who wants coffee shops, transit, and services nearby. The same development can feel like an improvement to one person and a drawback to another. Future Development May Support Long-Term Value In many cases, growth can support long-term demand. Areas with more amenities, transit, services, and housing variety can become more attractive over time. However, buyers should avoid assuming that all development increases value. The effect depends on location, project type, market conditions, property type, and buyer demand. A new mixed-use project may improve convenience. A large building that blocks views may reduce a specific property’s appeal. A growing area may attract more buyers, but it may also create more competition if many similar units are built nearby. The right question is not, “Will development help or hurt value?” The better question is, “How will this specific development affect this specific property?” Look at Zoning and Long-Term Plans Future development is not always limited to one active application. Buyers should also consider zoning and long-term planning. Municipal planning documents, zoning information, and development trackers can help buyers understand whether nearby properties may be likely to change in the future. Some areas are planned for more density, while others may have more limited redevelopment potential. This matters when buying beside older commercial buildings, large lots, underused land, surface parking, or properties along major corridors. A buyer does not need to become a planning expert, but they should understand whether the surrounding area is stable, transitional, or actively changing. Questions Buyers Should Ask Before Writing an Offer Before buying near future development, buyers should ask: What development applications exist nearby? Has anything been approved? What stage is the application in? Could the project affect views, light, or privacy? How close is the development site? What type of use is proposed? How long could construction last? Will parking, traffic, or access change? Is the area part of a broader growth plan? Does the property still make sense if the area changes? These questions help buyers move from guesswork to informed decision-making. Sellers Should Also Be Prepared This topic matters for sellers too. If a property is near future development, buyers may ask questions. Sellers should prepare clear, factual information and avoid making promises about what will or will not happen. The best approach is transparency. If development nearby may be a concern, strong marketing can still position the property properly by focusing on what buyers can verify: location, lifestyle, access, current condition, and available municipal information. Trying to ignore future development can create mistrust. Explaining the context clearly can help buyers feel more confident. The Bottom Line Buying near future development requires careful thought. It can bring better amenities, stronger walkability, and long-term neighbourhood improvement. It can also bring construction disruption, privacy concerns, view changes, and uncertainty. The right decision depends on the buyer’s goals, risk tolerance, lifestyle, and time horizon. For buyers in Greater Victoria, the most important step is to look beyond the listing. Review municipal information, understand the stage of nearby applications, and consider how the area may change over time. If you are considering buying near future development, contact Faber Real Estate Group for local guidance on what to review, what questions to ask, and how to make a confident decision.   James C., 5-Star Review, via Google “Scott made the process of finding a good condo in Victoria as simple and straightforward as it can be. He was always very helpful, and quick to respond throughout the process from start to finish. Being new to BC I think the ordeal would have been pretty overwhelming otherwise. I'd definitely recommend Scott and his team to others in the future.” Faber Real Estate Group Royal LePage Coast Capital Realty 📞 250-244-3430 📧 [email protected] ℹ️ Scott Faber Personal Real Estate Corporation ℹ️ Cal Faber Personal Real Estate Corporation Vanessa Wood, Zachary Parsons, and Sophie Taylor “Building Lasting Relationships, One Home at a Time.”  

    Read more
    Post Thumbnail Image
    How to Sell a Home That Offers More Than Square Footage
    May 9, 2026

    Lifestyle properties in Greater Victoria need more than standard real estate marketing. A typical listing may focus on bedrooms, bathrooms, square footage, and price. However, a lifestyle property sells something deeper: privacy, views, outdoor living, space for hobbies, walkability, waterfront access, gardens, guest accommodation, or a quieter way of living. That means the marketing has to answer a different question. Not just, “What does this home include?” But, “What kind of life could someone imagine here?” What Makes a Lifestyle Property Different? A lifestyle property is not always defined by price. It is defined by the experience it offers. In Greater Victoria, lifestyle properties may include: Waterfront homes Acreage properties View homes Character conversions Rural retreats Equestrian-friendly properties Garden-focused homes Homes near trails, beaches, or villages Properties with studios, workshops, or guest spaces Walkable homes in highly desirable neighbourhoods These homes often attract buyers who are making an emotional decision as much as a practical one. They are not just comparing floor plans. They are comparing futures. Standard Marketing Can Miss the Real Value Basic listing marketing often treats every home the same way. Photos, MLS remarks, room measurements, feature list, brochure, and a sign. That may be enough for a straightforward property. However, lifestyle properties need context. For example: A private acreage should explain what the land allows A waterfront home should highlight access, exposure, outlook, and daily use A walkable character home should connect the home to nearby cafés, parks, shops, and community A view home should show how the view changes from morning to evening A home with gardens should show seasonal beauty, outdoor rooms, and long-term care If the marketing only lists features, buyers may miss why the property is special. The Story Needs to Lead the Strategy Lifestyle property marketing should begin with the story. What is the emotional hook? What will a buyer remember after seeing the home? The story might be: Quiet mornings with ocean views Room for multi-generational living Space to garden, create, or work from home A home that feels private but still close to town A lock-and-leave lifestyle near shops and restaurants A rural setting with practical access to schools and services Once the story is clear, the rest of the marketing becomes stronger. Photos, video, copy, floor plans, social posts, email campaigns, and showing strategy can all support the same message. Photography Should Capture More Than Rooms For lifestyle properties, photography should not only document the home. It should help buyers understand how the property feels. That may include: Morning or evening light Outdoor entertaining areas Garden pathways Views from key rooms Beach, trail, or village proximity Workshop or studio use Privacy from neighbours Driveway approach Natural surroundings Seasonal features A buyer may forget the exact square footage, but they will remember how the property made them feel. Video Is Often More Important Video can be especially useful for lifestyle properties because it shows movement, flow, setting, and atmosphere. A strong lifestyle video can highlight: The arrival experience How indoor and outdoor spaces connect The scale of the land Natural light throughout the day Nearby amenities Privacy and setting Views and outdoor lifestyle The pace of the neighbourhood This matters because lifestyle buyers are often buying a sense of place. Video helps them feel that before they ever book a showing. The Buyer Pool May Be More Specific Lifestyle properties can have a narrower buyer pool. That does not mean the property is less valuable. It means the marketing must reach the right people. A standard home may appeal to a broad range of buyers. A lifestyle home may appeal to someone with a specific dream, such as: Retiring near the ocean Moving from the Lower Mainland for more space Creating a home-based studio Downsizing into a walkable village Moving from a condo to land Finding privacy without losing convenience Building a family lifestyle around trails, beaches, and outdoor space The marketing should speak directly to those motivations. Details Need to Be Explained, Not Assumed Lifestyle properties often come with added complexity. Acreage, waterfront, rural systems, strata rules, heritage elements, easements, zoning, septic, wells, outbuildings, shoreline considerations, and future use all need thoughtful explanation. That does not mean overwhelming buyers. It means helping them understand what matters. Strong marketing should make the property feel special, while strong preparation should make it feel clear. Buyers are more confident when they can understand: What makes the property unique How the lifestyle works day to day What responsibilities come with ownership What questions they should ask What due diligence may be required A confident buyer is more likely to move forward. Pricing Requires a Different Lens Lifestyle properties can be harder to price because comparable sales may not tell the full story. Two homes may have the same square footage, but very different value depending on setting, view, privacy, land use, exposure, outdoor living, renovation quality, or emotional appeal. A pricing strategy should consider: Recent comparable sales Replacement value of unique improvements Land and setting Scarcity Buyer demand Condition and maintenance Property usability Location and access Lifestyle appeal The goal is not to overprice the story. The goal is to price the complete value, not just the structure. Showing Strategy Matters Too Lifestyle properties often need slower, more intentional showings. Buyers may need time to walk the land, sit on the deck, understand the view, explore the gardens, or imagine how the property would support their daily life. Good showing preparation may include: Clean and open outdoor areas Clear access to outbuildings Simple information sheets Highlighted upgrades Utility and system details ready Property maps Neighbourhood or amenity context Flexible showing windows when possible The right showing experience helps buyers connect the marketing story to the real property. Final Thought Lifestyle properties in Greater Victoria need a different marketing strategy because they are not just selling space. They are selling a way of living. The strongest marketing does not simply show what the home has. It explains why the property matters, who it fits, and how it could change a buyer’s everyday life. If you are preparing to sell a lifestyle property in Greater Victoria and want a marketing plan that reflects its full value, reach out to Faber Real Estate Group for practical advice before you list. Noah C., 5-Star Review, via Google “I can’t thank Scott enough for his invaluable help during my recent real estate transaction. He guided me through several properties with a keen eye for detail, pointing out the pros and cons, building qualities and deficiencies, and identifying potential issues. I truly felt that he cared about helping me make the best decision for my needs. His expertise in assessing the buildings, materials, and the overall condition of the properties gave me confidence in my choices. Scott’s deep understanding of the market, combined with his ability to spot potential issues before they arise, provided me with peace of mind, knowing I was making a sound decision. If you’re looking for a knowledgeable, thorough, and trustworthy agent, Scott is the one you want by your side!” Faber Real Estate GroupRoyal LePage Coast Capital Realty📞 250-244-3430📧 [email protected]ℹ️ Scott Faber Personal Real Estate Corporationℹ️ Cal Faber Personal Real Estate CorporationVanessa Wood, Zachary Parsons, and Sophie Taylor“Building Lasting Relationships, One Home at a Time.”

    Read more
    Post Thumbnail Image
    How Comparable Sales Can Mislead Buyers and Sellers
    May 5, 2026

    Comparable sales in real estate are one of the most common tools used to estimate value. Buyers use them to decide what to offer. Sellers use them to decide how to price. Appraisers, lenders, and REALTORS® also rely on them to understand what similar homes have recently sold for. However, comparable sales in real estate can also be misleading when they are used too quickly or without enough context. A sold price tells you what one buyer was willing to pay for one property at one moment in time. It does not automatically tell you what your home is worth, what another buyer should offer, or how today’s market will respond to a new listing. That is where the real analysis begins. Not Every Similar Home Is Truly Comparable At first glance, two homes may seem almost identical. They may be in the same neighbourhood, have similar square footage, and offer the same number of bedrooms. But small differences can create very different values. Important differences may include: Lot size and usable yard space Sun exposure and privacy Renovation quality Deferred maintenance Layout and flow Suite potential Parking Street noise Views Strata condition Age of major systems Proximity to schools, parks, or busy roads A home on a quiet cul-de-sac may sell differently than a similar home on a busier street. A renovated kitchen may help, but if the roof, perimeter drains, or windows need attention, buyers may still discount the price. The details matter because buyers do not purchase square footage alone. They buy the full experience of the property. Sold Prices Reflect the Market Conditions at That Time Comparable sales are historical data. That means they are useful, but they are always looking backward. A sale from three months ago may not reflect today’s buyer activity, inventory levels, interest rate environment, or local competition. In a fast-moving market, even a sale from a few weeks ago can lose some relevance. This matters for both buyers and sellers. For sellers, relying too heavily on older high sales can lead to overpricing. For buyers, relying too heavily on older lower sales can lead to offers that do not compete. The better question is not simply, “What did similar homes sell for?” It is, “What has changed since those homes sold?” Condition Can Change the Entire Conversation Condition is one of the biggest reasons comparable sales can mislead people. Two homes may look similar online, but one may be move-in ready while the other needs major updates. Photos can hide a lot. A home may photograph beautifully but still have concerns with moisture, electrical, plumbing, roofing, windows, or overall maintenance. On the other hand, a home that looks dated may be extremely well cared for and structurally strong. This is why condition needs to be reviewed carefully, not assumed from listing photos. Buyers should avoid thinking, “That home sold for less, so this one should too,” without asking why. Sellers should avoid thinking, “My neighbour got that price, so I should too,” without comparing condition honestly. The Best Comparable May Not Be the Closest One Many people assume the best comparable sale is the one closest to the property. Sometimes it is. But proximity alone does not make a sale useful. In Greater Victoria, small location differences can change buyer demand quickly. A few blocks can affect walkability, school catchments, views, noise, lot usability, and overall appeal. A better comparable might be farther away but more similar in style, size, condition, and buyer profile. For example, a well-maintained 1970s family home in one part of Saanich may compare better with a similar home in another nearby pocket than with a brand-new build down the street. The goal is not to find the nearest sale. The goal is to find the most relevant sale. List Price and Sold Price Tell Different Stories A sold price matters, but the story behind it matters too. A home may sell over asking because it was intentionally priced low to attract multiple offers. Another home may sell under asking because it started too high and sat on the market. A third home may sell quickly at full price because it was priced accurately from the start. Without context, the numbers can create the wrong impression. Buyers may think every home is overpriced because they see price reductions. Sellers may think every home should attract competing offers because they saw one sale go over asking. Both can be wrong. The better analysis looks at: Original list price Final list price Sold price Days on market Price reductions Number of competing listings Property condition Buyer activity Offer terms The price is only one part of the story. Unique Properties Are Harder to Compare Some homes are easier to price than others. A standard condo in a large building with several recent sales may have clear comparable data. A custom home, acreage, waterfront property, view property, character home, or rural property is much harder to compare. Unique properties require more interpretation because there may not be a perfect match. In these cases, value often depends on buyer depth. How many buyers are looking for that specific type of property? How often do similar homes become available? How much are buyers willing to pay for rare features? This is why unusual homes need a more careful pricing strategy. The wrong comparable can create the wrong expectation. Buyers Can Use Comparables Too Aggressively Buyers sometimes use comparable sales as a negotiation weapon. They may find the lowest recent sale and treat it as the only number that matters. But if that sale had poor condition, an awkward layout, a motivated seller, or a less desirable location, it may not support a lower offer on a better property. A strong buyer strategy is not about forcing every home to fit the cheapest comparable. It is about understanding fair value, then deciding what the property is worth to you based on condition, competition, and long-term fit. The best buyers stay disciplined without ignoring context. Sellers Can Use Comparables Too Optimistically Sellers can make the opposite mistake. They may focus on the highest sale in the area and assume their home should match or exceed it. But the highest sale may have had better renovations, better timing, stronger presentation, a larger lot, or more motivated buyers. This can lead to a pricing problem. When a home starts too high, it can lose early momentum. Buyers may compare it to better-priced alternatives and move on. Over time, the listing may need a price adjustment, and the final result may be weaker than if it had launched with a sharper strategy. A good pricing conversation should include both the best-case sale and the realistic competition. Active Listings Matter Too Comparable sales show what has already happened. Active listings show what buyers can choose from right now. This is especially important in a market where buyers have more selection. A seller may feel confident because a similar home sold well last month, but if several competing homes are now available, buyers may have more leverage. For buyers, active listings help explain why one home may still attract strong interest. If the property is the best option in its price range, older comparable sales may not fully capture current demand. Pricing should consider both past sales and present competition. The Most Useful Comparables Need Adjustment A comparable sale is rarely perfect. That is why adjustments matter. A REALTOR® may look at a comparable and adjust for differences such as: Larger or smaller lot Better or worse condition Renovations Basement suite Garage or parking View Location Strata fees Building condition Outdoor space Timing of the sale The goal is not to make the numbers look exact. The goal is to understand the range of reasonable value. Real estate pricing is part data, part interpretation, and part buyer psychology. What Buyers Should Ask Before relying on a comparable sale, buyers should ask: How similar is the property really? Was the condition better or worse? Did it sell in a different market environment? Was it priced low to create competition? How many similar homes are available now? Would today’s buyers view this home as better or worse? These questions help buyers avoid overpaying or losing a good property because they relied on the wrong sale. What Sellers Should Ask Before using a comparable to set a price, sellers should ask: Is my home honestly in similar condition? Does my home have the same buyer appeal? Was the other sale an outlier? What competition will buyers compare us against? Are we pricing for attention or testing the market? What happens if we do not receive strong activity in the first two weeks? These questions help sellers build a pricing strategy instead of chasing a number. Final Thoughts Comparable sales in real estate are useful, but they are not automatic answers. They need context, adjustment, and honest interpretation. For buyers, comparables can help you understand value and avoid emotional overpaying. For sellers, they can help you price with confidence and avoid unrealistic expectations. But in both cases, the best results come from looking beyond the sold price and understanding the full story behind the sale. If you are buying or selling in Greater Victoria and want help understanding what comparable sales really mean for your next move, contact Faber Real Estate Group for clear, local advice. Tatiana S., 5-Star Review, via Google “Absolutely phenomenal service from start to finish! Scott took the time to really get to know us and understand our likes and dislikes, what were dealbreakers and what really sold us in finding our perfect first home! Being first time homebuyers, he was extremely patient with all of our questions and very thorough when it came down to the finer details. Without a doubt, I would recommend him to everyone!” Faber Real Estate GroupRoyal LePage Coast Capital Realty📞 250-244-3430📧 [email protected]ℹ️ Scott Faber Personal Real Estate Corporationℹ️ Cal Faber Personal Real Estate CorporationVanessa Wood, Zachary Parsons, and Sophie Taylor “Building Lasting Relationships, One Home at a Time.”

    Read more

    Work with Us

      Stay in touch with The Faber Group's exclusive newsletter.

      2026-team-blog
      2026 - Scott
      2026 - Cal
      2026 - Vanessa
      2026 - Zach
      2026 - Sophie

      Ready to Take the Next Step?

      Contact our team to learn more and schedule a consultation.

      Contact Us

        Skip to content